The problem

In the 80s 61% of workers were satisfied in their job, this has now dropped to 42%1 and average tenure in the same time period has more than halved from 9.2 years to 4.1 years.2

Only 31% of workers were ‘totally committed’ to their employer in 2014, down from 43% in 2010 and 68% intend to look for a new job within the next year.3


What causes it

A study by the University of Georgia has looked at more than 1,000 surveys over the past 40 years and concluded that this long term decrease in satisfaction and job tenure is being driven by an increase in conflict with co-workers and supervisors.



What are values

Some people value fun and will look for a job they enjoy, others value freedom and creativity and will feel stifled at work unless they get to express this.

A survey of 545 employees in 92 workgroups by Stanford University found that that value misalignment was the biggest cause of conflict in teams.4

When we talk about an organisation’s ‘culture’ and how well someone ‘fits’ that culture, we’re really talking about values.

Businesses are increasingly recognising the importance of values and culture with 50% of HR leaders in 2015 stating this is the most important issue they need to address.5

Effect of values

30% of a new hire’s performance in the first 18 months can be attributed to how well they fit with their team and employees with a good fit are 13 percent more satisfied and 38 percent less likely to leave the organization.6

An analysis of nearly 200 studies found that the average correlation between good cultural fit and positive experience of work is 0.43, which means that cultural fit accounts for nearly half the variance between employees in job satisfaction, and is more important in predicting someone’s commitment to their employer than the fit between their skills and their job.7

1 The Conference Board, 2014

2 US Bureau of Labor Statistics, 2009

3 Source: Kelly Global Workforce Survey 2014

4 Neale et al 1999

5 Deloitte 2015

6 CEB 2013

7 Kristof-Brown et al 2005