Profile users via a Quiz or Conversation
Solutions ranging from fast and affordable to fully customised
We’ve built a range of flexible Consumer Profiling solutions to give you the outcomes you want. All our products have foundations in the Big 5 personality model, an academic theory measuring Openness, Conscientiousness, Extraversion, Agreeableness and Neuroticism (OCEAN), so a limited budget doesn’t mean sacrificing meaningful insight.
We’ve developed a choice of picture-based quiz formats, readymade and easy to integrate with your site. Choose between our Personality Quiz, containing up to 60 questions and personal feedback for quiz-takers, and our Interactive Chat tool.
VisualDNA Quiz
80% Completion Rate
- Gather a rich profile in one interaction
- Provide users with an in-depth feedback report, including relevant links and content
- Option to include PII capture
Conversation
65% Return Rate
- Tailored conversation
- Feedback as you go drives motivation and engagement with your brand
- Collect large amounts of rich DIIP data and free-text responses
- Deliver relevant content ‘in conversation’
Highly engaging delivery
Pre-cognitive responses
Quizzes are image-based to generate rapid, honest responses
Non-linear data collection
Our conversational format captures >1000 data points per user in one interaction
Intuitive UX
A responsive, natural UX make quiz-taking easy and fun, leading to high completion rates
Optimised across desktop and mobile
Easy to integrate
A fully flexible product
Work with our creative team to give your quiz a compelling voice or edit to your own style.
- Adaptable to your site dimensions, our quizzes can appear as an embedded feature of your page or be ad-served to site visitors.
- Easy to integrate across any site and accessible from any device, your project costs are likely to stay under 50k.
