In the News
Publicis' Audience on Demand platform integrates with VisualDNA for privacy compliance
Publicis' Audience on Demand platform has integrated with VisualDNA, enabling their Online Display advertisers to easily target users via our comprehensive opt-in VisualDNA audience data.
The tie-up has seen Publicis fully integrating the VisualDNA dataset, bolstering their targeting capabilities, and giving direct access to our more than 120 audience segments covering interests, tastes, preferences, intents as well as bespoke brand segments, whilst fully respecting privacy. (New Media Age)